Communications and Community Relations

Communication Services for Schools

The Communications Department works with schools to assist in communicating with students, parents, staff and the community. The support offered to schools by the department include the following services:

  • Crisis communications support
    • on-site presence
    • media management
    • intra-agency/intra-district communication
    • parent notification
  • Media liaison services
    • news release preparation
    • responding to reporter inquiries
    • “pitching” story ideas to local media     
  • Parent notification system assistance     
    • outreach calling support
    • teacher calling support
  • Communications planning
    • identification of target audiences
    • development of key communicators’ systems
  • Online communications support
    • support for school web content managers 
    • electronic content templates
    • presentation development
  • Newsletter information
    • district news
    • general education news
  • Communications coaching
    • media response training
    • site communications methods
    • publications development
  • Family engagement support
    • home-school communications development
    • focus/engagement group facilitation
  • Event support
    • advertising
    • program development  
  • Volunteer program coordination (Volunteer and Partnership Office) 
  • Additional assistance for individual schools as requested

Communications and Community Relations
Tracey Beeker, Director

Media Relations
Scott Ferguson, Manager

TBA, Administrative Assistant  

Online Communications &
Social Media Coordinator
Mina Ajrab, Specialist

Katy Ellis, Videographer

Phone: 941-927-4009 or
941-927-9000 ext. 74009
Fax: 941-927-4059
1960 Landings Boulevard
Sarasota, Florida 34231
Green 3rd Floor

Education Channel 20/33
Leanne McIntire, Manager
Phone: 941-361-6355
Fax: 941-361-6358
4748 Beneva Road
Sarasota, Florida 34233

Volunteer & Partnership Office
Lyndsey Cantees, Coordinator

Jennifer Anderson, Administrative Assistant
Phone: 941-927-9000, ext. 31500
Fax: 941-361-6539
Green 1st Floor

Staff Listing

1/22/2018 - Laurel Nokomis Showcase Open House

1/22/2018 - Riverview High School SPIN Night

1/23/2018 - School Teams: Collective Efficacy Training

1/23/2018 - Woodland Middle Showcase Open House

1/23/2018 - Sarasota Middle Family Night

Click for Monthly Calendars